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Dive into Dreamforce: Top Seven Sessions You Can’t Miss


In addition to our own sessions and our customer sessions at Dreamforce, there are a couple of interesting talks we’ll be making a point to attend. These sessions are from all over the map, from sales to support to technology, and reflect the many and varied perspectives necessary to compete in today’s digital economy. (And did we mention we help connect the apps that people in all of those roles use?) Here are some of the ways we plan to dive into Dreamforce (other than Marc Benioff’s top picks).

Mobile In Context

Totango and Mixpanel are two leading names in mobile. In this session, they recognize the growing need to embed experiences inside of mobile apps in order to provide the best experience possible. Although many other applications may inform elements of the end user’s experience, the customer still gets a native experience that exceeds expectations.

Go Mobile and Embed Service
Tuesday, September 15, 8:00 – 8:40
Palace Hotel, Pacific Heights
When your customers are everywhere and every company has a mobile app, providing support in context is the key to customer loyalty. And when your employees are mobile too, they need a way to stay connected to deliver customer service fast. Join us for this informative session to learn about mobile support from two perspectives: customers and agents.

Marketing, Meet Sales

As marketers, we spend a lot of time thinking about our customers. Unfortunately, we don’t always spend enough time thinking about the people who close deals with those customers. So we’re excited to see this session with experts sharing ways to bring marketing and sales folks in closer alignment.

Make Your Sales Team Love You: How Marketing Can Win the Heart of Sales
Tuesday, September 15, 8:30 – 9:10
Century Theaters, Westfield Mall, Century Theater 5
As a busy B2B marketer, it can be easy to forget that your most important customer is sitting right under the same roof: your sales team. Sales enablement is key to reaching customers and maximizing your message in market. Join us to learn how you can combine strategy and technology to arm your sales team with what it takes to win!

Sales Secrets from the Best

“Sales” is right in the company name, and this session tells you everything you need to know about sales at Salesforce. Go behind the scenes and learn how the superstars at Salesforce actually sell product. A must-see for anyone in sales seeking fresh tactics for finding customers.

The Salesforce Sales Playbook
Tuesday, September 15, 12:00 – 12:40
Metreon AMC Theaters, Metreon Theater 15
Interested in how Salesforce runs sales? Join us to discover how Salesforce segments the market, on-boards and trains salespeople, manages the business, collaborates to win deals, and motivates the sales team. You’ll leave this session with strategic and tactical pages from the Salesforce Sales Playbook you can apply to growing your business.

Get Connected & Stay Cool

“Get connected” is our big slogan for this Dreamforce, but we’ll let others connect things some of the time too. In this session, EVP of Salesforce Innovation Adam Bosworth speaks with the CIO of Emerson Climate Technologies to reveal some cool new products – a connected air conditioner, maybe? Check out the session with us to find out (and keep an eye out for our own IoT demos at Dreamforce as well).

IoT Disruption: Connecting the Internet of Things to Salesforce
Tuesday, September 15, 1:00 – 1:40
Hilton San Francisco Union Square Hotel, Grand Ballroom B
Join Adam Bosworth, EVP of Salesforce innovation, and Todd Finders, CIO of Emerson Climate Technologies, to learn how Salesforce is a business engine driving IoT. We’ll be making some exciting product announcements during this session!

Get Virtual

Virtual Reality is something we’re super excited to see take off and power the digital economy – it’s truly a whole new world. So we can’t wait to see what the technical folks at Mavens Consulting have to show us in their immersive virtual reality demo built on Visualforce and Apex. Will it let us skydive without going up in a plane? We’ll have to attend the session to see!

Salesforce Virtual Reality: Immersive Data Visualization
Tuesday, September 15, 2:15 – 2:45
Moscone West, Innovation Theater
The future of data visualization is through immersive experiences that excite and engage your users. We want to show you how to build a fully immersive Virtual Reality experience using Visualforce and Apex. Using open source Javascript frameworks, we’ll show how any smartphone can be used to visualize your Salesforce data in new and interactive ways through the Salesforce1 Mobile App. Join us as we push the boundaries of the platform to show its versatility and extensibility as a first-class development platform and bring your data to life.

Partner Up

We love our Jitterbit partners and we rely on them for unique marketing and sales insights, not to mention technical tips about app integration. So we’re thrilled that Salesforce and Constant Contact are bringing us a session filled with tips on how we can work even more closely with our partners to achieve mutual success.

Channeling the Power of Partners to Scale Your Sales Organization
Wednesday, September 16, 10:00 – 10:40
Century Theaters, Westfield Mall, Century Theater 4
Join us to see firsthand how leading Salesforce customers are using Partner Communities to connect with their channel at every stage. From recruiting and training, to co-selling and support, you’ll learn how to connect internal and external teams in real time, so your partners can access critical updates, accept leads, and avoid channel conflicts. And you can mobilize your channel to go from pipe to closed faster.

Think Small

At Jitterbit, we work with a lot of midsize companies. We know it’s easy for them to get overshadowed by big brands. But we love the entrepreneurial spirit that comes with the small business approach. So we’re super excited about the SMB Keynote on Thursday. It may not be as flashy as Marc Benioff’s main keynote, but it promises to include useful tips and tricks for using Salesforce as a small business. Plus, there’s a chance to win a travel voucher from Panda Travel!

Small and Medium Business Keynote
Thursday, September 17, 2:00 – 2:50
Moscone West, Moscone West, 3rd Floor
Take your Small and Medium Business to New Heights with Salesforce Join Tony Rodoni, EVP of Small Business, Leyla Seka, SVP and GM of at Salesforce, and special guests to learn how small and medium businesses are using Salesforce to attract new business, delight their customers, and grow faster than ever. Featuring: Ethan Senturia, CEO, DealStruck Rogelio Choy, Chief Business Officer, Luxe Sam Rajkovitch, Head of Sales and Marketing, Sturtevant Erin Ganju, Co-Founder and CEO, Room to Read.


Those are just a few of the many sessions we’re looking forward to. What’s at the top of your DF to-do list? Tell us on social media using the links below!

Bonus content: If you need a little extra prep for DF15, check out our guide to getting the most out of Dreamforce. We wrote it last year, but the basics apply every year: be prepared, have some fun, learn a few things, and make good connections.

Get the most out of Dreamforce!

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