Simon Peel

Simon Peel

Chief Strategy Officer / CMO

Simon is the chief strategy officer and chief marketing officer at Jitterbit, where his primary responsibility is driving hyper-growth. A self-confessed growth-hacker, Simon has dedicated his career to taking startup companies from their early stages to successful exits by building world-class deal-generation engines. He most recently led the go-to-market strategy for three of IBM’s fastest-growing acquisitions (Cast Iron Systems, a cloud integration company, Worklight, a mobile app developer, and StrongLoop, which focused on API management), where he built global deal engines that delivered triple-digit growth. Prior to IBM, Simon led strategy and marketing as CMO of Cast Iron Systems, delivering the explosive growth that led to its acquisition by IBM. Simon has also held strategy and executive marketing positions at Peakstone Corp., Vitria Technology and Micro Focus, all of which he helped to go public or get acquired.